April 10th, 1 PM CT
Modernize Your Firm, Maximize Your Revenue

AI for Attorneys: How to Market Your Law Firm Smarter, Not Harder

Streamline your marketing efforts, attract ideal clients, and outpace competitors while spending less time and resources.

Your Co-Host, Gary Allen

Gary Allen was only two years out of Stanford Law School when the firm he was working for imploded. It happened again four years later. He was left without a job. Those experiences created a passion in Gary to help law firms be better businesses, with efficient operations, streamlined financial management, and a laser focus on profitability. Gary recently retired from practicing law after 30 years as a partner at Givens Pursley, a 40-lawyer firm in Boise, Idaho. He is the founder of LeanLaw, a legal billing software company. 


Your Co-Host, Matt Newbill

Head of Revenue, LeanLaw
Matt Newbill is a seasoned B2B SaaS growth strategist and Fractional CMO/CRO with over 20 years of experience transitioning from software engineer to executive leader. His career spans from developing one of the earliest web-based mapping systems to driving significant growth as VP of Partnerships at TSheets (acquired by Intuit for $340M) and VP of Growth at ConvertKit, where he increased monthly recurring revenue from $280K to $1.1M. Through Newbill Consulting, Matt has spent 15 years helping SaaS and professional service firms implement effective digital marketing strategies, optimize customer acquisition, and leverage AI tools for lead generation and business analytics. His unique blend of technical expertise and business acumen makes him ideally positioned to guide companies through digital transformation, combining data-driven decision making with practical implementation to deliver measurable results while maintaining the same competitive edge that has served him well as a competitive cyclist.

AI for Attorneys: How to Market Your Law Firm Smarter, Not Harder

Law firms are constantly seeking innovative ways to grow their practice and attract ideal clients. This dynamic 1-hour interactive webinar explores how artificial intelligence can revolutionize law firm marketing and client acquisition strategies. Participants will dive into practical AI tools and techniques that can streamline marketing efforts, personalize client communication, and create more efficient business development processes. Through real-world case studies and hands-on exercises, attendees will learn how to harness AI to optimize their marketing approach, reduce time-intensive tasks, and ultimately grow their practice with smarter, more targeted strategies.

After completing this session, participants should be able to:

Optimize Your Law Firm’s Financial Performance: Get Your Free Financial Report Card

Assessing your law firm’s financial health is crucial for long-term success. Our free Excel-based Law Firm Financial Report Card helps you evaluate key financial metrics, providing a detailed grade for each. This powerful tool reveals where your firm excels and where there’s room for improvement.